GRIPS CUSTOMERS & RESEARCH PARTNERS
VELCRO Brand demonstrated healthy momentum in offline retail, with Grips Intelligence data showing revenue grew 8.5% over the tracked period from January 1 to June 30, 2026, across Amazon, Ace Hardware, Lowe's, and Office Depot. Amazon dominated the brand's in-store channel mix, capturing a commanding 67.6% revenue share, followed by acehardware.com at 18.5% and lowes.com at 9.1%, according to Grips Intelligence. The average product price settled at $9.85, though pricing softened modestly with a 3.2% decline over the full period. In the most recent quarter (April 1 to June 30, 2026), revenue continued to edge upward by 0.9% month-over-month even as the average price dipped slightly to $9.68. Together, these Grips Intelligence datapoints point to a brand sustaining growth while gently trimming price points across its concentrated retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for VELCRO Brand on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for VELCRO Brand.
BY REVENUE
VELCRO Brand sells 68% online and 32% offline. Online runs through 1 channel; offline through 4.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 4.46M ratings on 4 channels, VELCRO Brand averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 4.46M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$36.99
Price
$240K
Revenue
$4.73
Price
$158K
Revenue
$13.99
Price
$153K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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