GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, acehardware.com, lowes.com and homedepot.com from January 1 to September 30, 2026, Pro-Lab maintained an average product price of $14.23. Distribution is heavily concentrated, with Amazon accounting for 63.5% of year-to-date revenue and acehardware.com contributing another 29.9%, leaving lowes.com (4.1%) and homedepot.com (2.6%) as marginal contributors. Momentum has softened over the measured window, with revenue down 11.8% overall and declining a further 6.8% month over month in the most recent period. Pricing has drifted lower in parallel, with the average price easing 2.6% across the period to $14.31 in the latest month, a 2.0% monthly decrease. The combination of falling revenue and softening price points suggests a demand-driven rather than mix-driven contraction for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Pro-Lab on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Pro-Lab.
BY REVENUE
Pro-Lab sells 70% online and 30% offline. Online runs through 3 channels; offline through 1.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 122K ratings on 4 channels, Pro-Lab averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 122K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
