GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Menards, Ace Hardware and Lowe's from January 1 to August 31, 2026 shows Hangman generating nearly all of its revenue through two retailers, with Menards holding a 48.9% share and Ace Hardware close behind at 44.6%. Lowe's accounts for the remaining 6.1%, leaving the brand's performance heavily concentrated in a narrow retail footprint. Revenue rose 8.3% over the period tracked, including a 3.5% month-over-month gain in the most recent month of the June–August timeseries. Pricing moved in the opposite direction, with the average selling price easing 1.2% to $8.11 and settling around an $8.02 average for the year to date. That combination of rising revenue against softening prices points to volume-led growth rather than pricing power at shelf.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hangman on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Hangman.
BY REVIEW COUNT
Across 1.02K ratings on 3 channels, Hangman averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 1.02K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis