GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Amazon and Best Buy, Ultra Pro demonstrates a heavily concentrated retail footprint, with Amazon commanding 93.7% of the brand's total revenue share. The brand's average product price during this period stood at $15.33, though pricing showed a downward trend with a 3.7% decrease over the tracked timeframe. Despite softening prices, Ultra Pro posted positive momentum with revenue growing 3.6% over the period. Best Buy accounts for just 5.1% of revenue share but features higher-priced specialty items, with Pokémon-branded binders priced above $32 representing the retailer's top Ultra Pro offerings. These dynamics suggest Ultra Pro maintains strong online marketplace dominance while leveraging niche collector-focused products at secondary retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 4% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Ultra Pro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Ultra Pro.
BY REVENUE
$34.96
Price
$960K
Revenue
$18.91
Price
$756K
Revenue
$26.72
Price
$306K
Revenue
