GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to September 30, 2026, Ultra Pro's revenue rose 1.8% over the period, pointing to steady if modest momentum. Amazon dominates the brand's channel mix at 91.7% of year-to-date revenue, leaving Best Buy with a comparatively small 6.9% share. Pricing has been the more dynamic lever, with the average product price climbing 7.9% across the period to settle at $13.76. The most recent quarter reinforced that trend, as the average price reached $14.29 in the latest month, a 3.3% month-over-month increase. Revenue also grew 2.3% versus the prior month, suggesting higher price points have not yet dented demand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Ultra Pro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Ultra Pro.
BY REVENUE
Ultra Pro sells 92% online and 8% offline. Online runs through 1 channel; offline through 3.
Online
92%
8%
Offline
Online channels
92%
Offline channels
8%
BY REVIEW COUNT
Across 1.94M ratings on 2 channels, Ultra Pro averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 1.94M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$29.92
Price
$1.39M
Revenue
$15.29
Price
$455K
Revenue
$8.14
Price
$300K
Revenue
$26.68
Price
$297K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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