According to in-store data from Grips Intelligence covering Q1 2026 (January 1 to March 31, 2026), Ultra Pro generated the vast majority of its revenue through Amazon, which accounted for 93.4% of total revenue share across tracked retailers including Amazon, Best Buy, and Menards. The brand's average product price during this period stood at $15.39, reflecting a modest 0.7% overall price increase throughout the quarter. Best Buy captured 5.2% of Ultra Pro's revenue share, while Menards trailed at just 1.0%, highlighting the brand's heavy reliance on a single dominant marketplace. Despite steady pricing, Ultra Pro experienced a notable 17.6% decline in overall revenue during the quarter, signaling potential challenges in sustaining consumer demand. These insights underscore the importance of monitoring Ultra Pro's retailer diversification strategy and pricing trends heading into Q2 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 18% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Ultra Pro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Ultra Pro.
BY REVENUE
$36.33
Price
$723K
Revenue
$19.07
Price
$557K
Revenue
$26.88
Price
$222K
Revenue