GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Lowe's, Menards, and Home Depot, Tub O' Towels saw overall revenue grow 20.0% during the period. Amazon dominated the channel mix, capturing 60.5% of revenue share, followed by lowes.com at 27.6% and menards.com at 10.7%, while homedepot.com trailed at just 1.3%. The brand's average product price climbed 5.2% over the period to reach $19.84, reflecting steady pricing power in-store. This upward momentum was reinforced by a most recent monthly revenue gain of 8.0% and a 2.4% month-over-month price increase, per Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 20% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Tub O' Towels on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Tub O' Towels.
BY REVENUE
Tub O' Towels sells 68% online and 32% offline. Online runs through 3 channels; offline through 2.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 498K ratings on 4 channels, Tub O' Towels averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 498K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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