GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Formula 409 generated the majority of its revenue through Amazon, which accounted for 64.5% of total revenue share from January to May 2026, followed by acehardware.com at 18.9% and lowes.com at 15.7%. The brand's average product price stood at $10.01 across tracked retailers during this period. Notably, Formula 409 experienced a 4.5% increase in average price over the observed trend period, with the most recent month reflecting an average price of $10.41. Despite rising prices, overall revenue declined by 4.6% during the same trend window, suggesting potential price sensitivity among consumers. Amazon's dominant revenue share highlights the platform as the critical sales channel for Formula 409's online-tracked retail presence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Formula 409 on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Formula 409.
BY REVENUE
Formula 409 sells 62% online and 38% offline. Online runs through 3 channels; offline through 2. Online share has moved from 7% in Jan to 64% in May.
Online
62%
38%
Offline
Online channels
62%
Offline channels
38%
BY REVIEW COUNT
Across 76K ratings on 3 channels, Formula 409 averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 76K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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