According to Grips Intelligence data tracking five major retailers from January to February 2026, Pine-Sol generated over half of its online revenue through Amazon, commanding a dominant 51.7% revenue share. Menards.com followed as the second-largest channel at 20.5%, with Ace Hardware (13.3%) and Lowe's (12.5%) rounding out the key retail partners, while Home Depot trailed significantly at just 2.0%. The brand's average product price during this period sat at $11.58, though pricing showed a notable downward trend with a 5.6% overall decrease across the tracked timeframe. Despite the pricing pressure, Pine-Sol demonstrated resilience with overall revenue growing 3.2% over the period. The heavy concentration of sales on Amazon suggests that Pine-Sol's direct-to-consumer and marketplace strategy continues to be the primary driver of its online business, making Amazon optimization critical for the brand's digital shelf performance.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 3% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Pine-Sol on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Pine-Sol.
BY REVENUE
$42.21
Price
$163K
Revenue
$7.58
Price
$153K
Revenue