Home/Insights/Brands/TitanProduct Intelligence - 2026 YTD USA

Titan

100K+

Products Sold, Jan to Aug 2026

200+

# Offline Stores

$163.19

Avg. Price

4.6

Avg. Rating

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Titan Market Overview

According to Grips Intelligence offline retail data tracked across Home Depot, Amazon, and Lowe's from January 1 to August 31, 2026, Titan — a brand owned by Tata Group company Titan Company Limited (NSE: TITAN) — commands an average product price of $149.64 across its in-store assortment. Home Depot dominates the brand's channel mix at 73.8% of year-to-date revenue, with Amazon contributing 21.6% and Lowe's accounting for just 4.5%. Recent momentum has been volatile: revenue jumped 53.0% month-over-month in the most recent period, yet remains down 25.6% overall across the June-to-August timeseries window. Average selling price followed a similar swing, rising 57.4% month-over-month to $111.36 while still sitting 20.9% below its starting point. That combination of a rebounding monthly trend against a softer overall base suggests shifting product mix rather than uniform demand growth.

Revenue Share by Channel
Data covers Home Depot, Amazon, Lowe's

Titan's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 26% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Titan's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 22% from Jun to Aug.

Average price

Absolute values in $

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Titan's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for Titan on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

Titan's channels

REVENUE SHARE

Revenue distribution across tracked channels for Titan.

Channels by revenue share

Distribution in %

Titan's customer ratings

BY REVIEW COUNT

Across 1.05M ratings on 3 channels, Titan averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 1.05M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Titan

BY REVENUE

Home Depot
Home Depot
#1Apex Duo AI Series Brown Faux Leather Reclining 5D Plus 4D Massage Chair Smart Pressure Rollers Heated Lumbar, SL Tracks

$12,999.00

Price

$1.27M

Revenue

#2Pro 8500 MAX Taupe Faux Leather Reclining 4D Massage Chair with Zero Gravity, Heated Lumbar, Extended Dual Rail Tracks

$3,224.26

Price

$1.25M

Revenue

#3Apex Duo AI Series Taupe Faux Leather Reclining 5D Plus 4D Massage Chair Smart Pressure Rollers Heated Lumbar, SL Tracks

$12,999.00

Price

$1.12M

Revenue

#4Apex Duo AI Series Black Faux Leather Reclining 5D Plus 4D Massage Chair Smart Pressure Rollers Heated Lumbar, SL Tracks

$12,999.00

Price

$676K

Revenue

#5Vivo Duo Series Brown Faux Leather Reclining 4D + 2D Massage Chair Zero Gravity Heated Lumbar and Feet Extended SL Rail

$4,999.00

Price

$620K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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