GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Lowe's, Newegg and Home Depot from January 1 to September 30, 2026, Tiger — a brand held by Heineken N.V. (Euronext Amsterdam: HEIA) — maintains a highly concentrated channel mix. Amazon alone accounts for 74.5% of year-to-date revenue, with Lowe's contributing 15.8%, Newegg 6.5% and Home Depot just 3.2%. The brand's average product price sits at $116.77 across the measured period, though pricing has softened 2.6% overall since the start of the tracked window. Momentum improved late in the period, with revenue climbing 12.4% month-over-month and average price rebounding 7.0% to $125.21. Taken together, Grips Intelligence data points to a brand whose growth trajectory remains tightly linked to a single dominant retail partner.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 0% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Tiger on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Tiger.
BY REVIEW COUNT
Across 143K ratings on 4 channels, Tiger averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 143K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$107.77
Price
$344K
Revenue
$160.03
Price
$212K
Revenue
$134.99
Price
$106K
Revenue
$304.15
Price
$72K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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