GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Amazon, acehardware.com, menards.com, homedepot.com and lowes.com from January 1 to August 31, 2026 shows Testors, a brand under RPM International (NYSE: RPM), generating nearly all of its revenue through just two retailers. Amazon led with a 48.3% revenue share, closely followed by acehardware.com at 45.5%, leaving Menards, Home Depot and Lowe's with a combined 6.1%. The average product price sat at $10.70 across the period, though pricing softened notably in the summer months, falling 16.7% overall and dropping 12.4% month-over-month to $9.46. Revenue followed a similar trajectory, declining 18.0% month-over-month and 27.0% across the June-to-August timeseries window. This concentration in two channels, paired with simultaneous price and revenue compression, suggests promotional pressure rather than broad distribution gains.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 27% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 17% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Testors on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Testors.
BY REVENUE
Testors sells 52% online and 48% offline. Online runs through 3 channels; offline through 2. Online share has moved from 63% in Apr to 37% in Aug.
Online
52%
48%
Offline
Online channels
52%
Offline channels
48%
BY REVIEW COUNT
Across 281K ratings on 5 channels, Testors averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 281K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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