According to Grips Intelligence in-store retail data tracked from January 1, 2026 through September 30, 2026 across Ace Hardware and Lowe's, Linzer's footprint is heavily concentrated in a single banner. Ace Hardware accounts for 87.3% of year-to-date revenue, while Lowe's contributes the remaining 12.0%, leaving the brand's performance closely tied to one retail partner's traffic. The average selling price sits at $3.01, down 0.6% versus the prior month, pointing to a stable, entry-level price architecture rather than aggressive discounting. Revenue momentum has been choppier, falling 18.4% month over month in the most recent period, though the overall trend is down just 0.6%. The gap between the sharp monthly dip and the flat longer-term line suggests seasonal or promotional timing effects rather than structural decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Linzer on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Linzer.
BY REVENUE
Linzer sells 12% online and 88% offline. Online runs through 1 channel; offline through 1.
Online
12%
88%
Offline
Online channels
12%
Offline channels
88%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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