GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Taylor maintained an average product price of $16.14 across five major retailers tracked from January to April 2026. Amazon dominated Taylor's revenue distribution, accounting for 54.5% of total revenue share, followed by Ace Hardware at 21.8% and Lowe's at 13.6%. The brand experienced strong momentum during this period, with overall revenue growing 21.3% and average prices increasing 8.1%. Menards and Office Depot rounded out the retailer mix with 7.0% and 2.3% revenue share respectively, indicating a highly concentrated distribution strategy. Taylor's pricing varied significantly across retailers, with top-selling products on Amazon reaching over $150 while Ace Hardware offerings averaged under $25, reflecting diverse product positioning across channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 21% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 8% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Taylor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Taylor.
BY REVENUE
