Grips Intelligence in-store data for Tanglefoot, a brand of privately held Eaton Brothers Corp., covers 1 January 2026 through 31 July 2026 across three tracked retail channels: Lowe's, Home Depot and Amazon. Lowe's dominates the mix at 68.5% of year-to-date revenue, with Home Depot at 22.4% and Amazon trailing at 8.5%, leaving the brand heavily concentrated in a single retail partner. Revenue has climbed 29.6% over the measured period, including a 24.7% month-over-month gain in the most recent reading. That growth has come alongside pricing pressure, with the average price down 20.2% over the period to a current $16.15, against a period average of $16.65. The combination of accelerating revenue and softening price points suggests volume-led expansion rather than premiumization, a dynamic worth monitoring if Lowe's concentration persists.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 30% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 20% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Tanglefoot on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Tanglefoot.
BY REVENUE
Tanglefoot sells 69% online and 31% offline. Online runs through 3 channels; offline through 2. Online share has moved from 64% in Mar to 68% in Jul.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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