Sylvania

Sylvania Market Overview

According to in-store data from Grips Intelligence, Sylvania recorded an average product price of $13.57 across three major retailers — Menards, Amazon, and Lowe's — during the January to April 2026 period. Menards dominated Sylvania's revenue share at 53.5%, followed closely by Amazon at 41.3%, while Lowe's accounted for just 3.9%. Notably, Sylvania experienced a 17.3% month-over-month revenue decline in the most recent tracked month, signaling a potential slowdown in demand. Despite this dip, average pricing showed resilience with a 2.4% month-over-month increase, suggesting the brand is holding its pricing power even amid softer sales. These trends make Sylvania a brand worth watching as competitive dynamics shift heading into mid-2026.