GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Sylvania recorded an average product price of $13.57 across three major retailers — Menards, Amazon, and Lowe's — during the January to April 2026 period. Menards dominated Sylvania's revenue share at 53.5%, followed closely by Amazon at 41.3%, while Lowe's accounted for just 3.9%. Notably, Sylvania experienced a 17.3% month-over-month revenue decline in the most recent tracked month, signaling a potential slowdown in demand. Despite this dip, average pricing showed resilience with a 2.4% month-over-month increase, suggesting the brand is holding its pricing power even amid softer sales. These trends make Sylvania a brand worth watching as competitive dynamics shift heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 2% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Sylvania on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Sylvania.
BY REVENUE
Sylvania sells 33% online and 67% offline. Online runs through 1 retailer; offline through 3.
Online
33%
67%
Offline
Online channels
33%
Offline channels
67%
BY REVIEW COUNT
Across 1.18M ratings on 3 retailers, Sylvania averages 4.5★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.5
/ 5
From 1.18M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$32.75
Price
$1.47M
Revenue
$48.75
Price
$579K
Revenue
$32.75
Price
$335K
Revenue
