Home/Insights/Brands/SwansonProduct Intelligence - 2026 YTD USA

Swanson

300K+

Products Sold, Jan to Aug 2026

1,500+

# Offline Stores

$14.87

Avg. Price

4.7

Avg. Rating

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Swanson Market Overview

Grips Intelligence in-store data tracked across Amazon, lowes.com and acehardware.com from January 1 to August 31, 2026 shows Swanson — a name split between The Campbell's Company (NASDAQ: CPB) and Conagra Brands on the food side — generating steady momentum, with revenue up 6.3% over the period and a 9.4% month-over-month gain in the most recent reading. Amazon dominates the brand's measured revenue mix at 78.8% share, while lowes.com contributes a meaningful 19.6% and acehardware.com rounds out the remaining 1.5%. Pricing has firmed considerably, with the average price rising 11.0% across the period to $15.89 in the latest month, an 8.5% jump versus the prior month. Against a year-to-date average product price of $14.87, that upward trajectory suggests a mix shift toward higher-priced items rather than purely promotional softness. The combination of rising prices and growing revenue points to healthy underlying demand across Swanson's retail footprint.

Revenue Share by Channel
Data covers Amazon, Lowe's, Ace Hardware

Swanson's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 6% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Swanson's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 11% from Jun to Aug.

Average price

Absolute values in $

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Swanson's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Swanson on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Swanson's channels

REVENUE SHARE

Revenue distribution across tracked channels for Swanson.

Channels by revenue share

Distribution in %

Swanson's online vs offline revenue split

BY REVENUE

Swanson sells 81% online and 19% offline. Online runs through 2 channels; offline through 2.

Revenue by channel

Share of total revenue across all channels

Online

81%

19%

Offline

Online channels

81%

Amazon.com
Lowes.com

Offline channels

19%

Lowe's stores
Ace Hardware stores

Swanson's customer ratings

BY REVIEW COUNT

Across 1.6M ratings on 3 channels, Swanson averages 4.7. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 1.6M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Swanson

BY REVENUE

Amazon
Amazon
#1Swanson Apigenin-Bioflavonoid Supplement Natural Prostate Support-Metabolism & Nerve Health Support-Can Support Sleep & Relaxation 90 Caps, 50mg Each

$19.06

Price

$279K

Revenue

#2SWANSON Tool Co S0101 7 Inch Speed Square, Blue

$11.02

Price

$167K

Revenue

#3Swanson Saw Palmetto Herbal Supplement for Men Prostate Health Hair Supplement Urinary Health 540 mg 250 Capsules

$19.81

Price

$140K

Revenue

#4Swanson Lactobacillus Gasseri - Probiotic Supplement Supporting Digestive Health with 3 Billion CFU - Design-Release Satiety & Fat Metabolism Support - (60 Veggie Capsules)

$20.96

Price

$132K

Revenue

#5SWANSON Tool Co., Inc SW1201K Value Pack 7 inch Speed Square and Big 12 Speed Square (without layout bar) ships with Blue Book

$22.99

Price

$123K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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