Home/Insights/Brands/EmpireProduct Intelligence - 2026 YTD USA

Empire

30K+

Products Sold, Jan to Jun 2026

350+

# Offline Stores

$33.49

Avg. Price

4.6

Avg. Rating

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Empire Market Overview

According to Grips Intelligence in-store data tracking Empire (a division of Milwaukee Tool, owned by Techtronic Industries (HKEX: 0669)) from January 1 to June 30, 2026 across Home Depot, Amazon, Ace Hardware, and Lowe's, the brand posted robust growth, with revenue climbing 18.2% over the period and rising 17.4% month-over-month in the latest reading. Home Depot dominated the channel mix, accounting for 59.0% of year-to-date revenue, followed by Amazon at 29.7%, with Ace Hardware (6.2%) and Lowe's (5.0%) rounding out the remainder. The average product price reached $33.48, reflecting a 2.5% increase over the tracked window and a 3.3% month-over-month uptick to $32.73 in the most recent period. These figures point to healthy momentum driven by both pricing gains and volume growth. Empire's strong concentration at Home Depot underscores the retailer's importance as the brand's primary offline sales driver.

Revenue Share by Channel
Data covers Home Depot, Amazon, Ace Hardware, Lowe's

Empire's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 18% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Empire's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.

Average price

Absolute values in $

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Empire's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Empire on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Empire's channels

REVENUE SHARE

Revenue distribution across tracked channels for Empire.

Channels by revenue share

Distribution in %

Empire's online vs offline revenue split

BY REVENUE

Empire sells 94% online and 6% offline. Online runs through 3 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

94%

6%

Offline

Online channels

94%

HomeDepot.com
Amazon.com
Lowes.com

Offline channels

6%

Ace Hardware stores

Empire's customer ratings

BY REVIEW COUNT

Across 486K ratings on 4 channels, Empire averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 486K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Empire

BY REVENUE

Home Depot
Home Depot
#124 in. True Blue Digital Box Level with Case with 48 in. True Blue Digital Box Level with Case

$248.45

Price

$27K

Revenue

#2Green 125 ft. 3-Point Laser Level with 9 in. Magnetic Digital Torpedo Level (2-Piece)

$183.21

Price

$18K

Revenue

#375 ft. Green Self-Leveling Cross Line Laser Level with 48 in. to 78 in. True Blue Extendable Box Level (2-Piece)

$247.70

Price

$16K

Revenue

#448 In. True Blue Digital Box Level with Case

$145.96

Price

$9.2K

Revenue

#548 in. to 78 in. True Blue Extendable Box Level with 9 in. Magnetic Digital Torpedo Level (2-Piece)

$190.27

Price

$9.1K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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