Alpha Fry

Alpha Fry Market Overview

According to in-store retail data from Grips Intelligence covering January 1 to August 31, 2026 across Ace Hardware and Lowe's, Alpha Fry — a brand under Element Solutions Inc (NYSE: ESI) — maintains a highly concentrated retail footprint. Ace Hardware accounts for 80.7% of year-to-date revenue, while Lowe's contributes the remaining 19.0%, leaving the brand heavily dependent on a single retail partner. Revenue momentum has softened notably, falling 17.8% month over month and 26.6% across the tracked summer period. Pricing, by contrast, has held firm, with the average selling price reaching $22.52 in the latest month, up 1.8% sequentially and 1.4% overall against a period average of $22.16. The combination of rising average prices and declining revenue suggests unit volume, rather than price realization, is the primary drag on performance.