GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, DMT generated an average product price of $41.93 across tracked retailers from January to May 2026. Home Depot dominated DMT's revenue share at 60.4%, followed by Amazon at 37.9%, with Ace Hardware capturing just 1.4% of sales. The brand experienced a notable 30.3% decline in revenue over the tracked period, signaling a significant downward trend in recent months. Average pricing also softened, dropping 6.6% overall, with the most recent month showing an 11.0% decrease compared to the prior month. These trends suggest DMT faces growing headwinds in maintaining both volume and pricing power across its key retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 30% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for DMT on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for DMT.
BY REVIEW COUNT
Across 73K ratings on 3 retailers, DMT averages 4.5★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.5
/ 5
From 73K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$125.39
Price
$75K
Revenue
$68.18
Price
$44K
Revenue
$46.20
Price
$37K
Revenue
$33.62
Price
$33K
Revenue
