GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through August 31, 2026 across Ace Hardware, Menards, Lowe's, and Amazon shows Superior Tool, a brand of the family-owned C.H. Hanson Company, generating 87.8% of its year-to-date revenue through acehardware.com alone. Menards (5.2%), Lowe's (4.5%), and Amazon (1.6%) split the remaining share, leaving the brand heavily concentrated in a single retail relationship. Revenue momentum has been positive, rising 7.1% month over month and 8.1% across the June–August trend window. Pricing has edged up in parallel, with the average selling price reaching $19.72, a 1.0% monthly increase against a year-to-date average of $19.52. That combination of modest price gains and steady revenue growth suggests demand is holding firm rather than being bought with discounts.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Superior Tool on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Superior Tool.
BY REVIEW COUNT
Across 47K ratings on 4 channels, Superior Tool averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 47K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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