GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline/in-store data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, homedepot.com, lowes.com, and acehardware.com, SPEC OPS carried an average product price of $21.11, though pricing softened to $19.99 in the most recent tracked month—a decline of 8.4% versus the prior month. Revenue for the brand fell 16.4% over the measured period, even as the latest month posted a modest 2.3% month-over-month gain. Distribution was notably balanced, with Amazon leading at a 35.1% revenue share, followed closely by homedepot.com at 31.2% and lowes.com at 30.8%, while acehardware.com accounted for just 2.9%. This near-even split across the top three channels signals a diversified retail footprint rather than reliance on a single platform. Together, these Grips Intelligence datapoints point to a brand managing near-term revenue pressure and price competition while maintaining strong multi-channel presence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 16% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for SPEC OPS on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for SPEC OPS.
BY REVIEW COUNT
Across 498K ratings on 4 channels, SPEC OPS averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 498K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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