GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Home Depot, and Lowe's, Simplehuman—a privately owned designer and manufacturer based in Torrance, California—generated a relatively balanced channel split, with Amazon leading at a 37.9% revenue share, closely followed by homedepot.com at 37.3% and lowes.com at 24.7%. Overall revenue declined 3.2% across the period, while the average product price rose 10.7% to reach $54.39 in the most recent month, reflecting a notable upmarket pricing shift. The average product price across the full period stood at $49.91, underscoring a premium positioning. On Amazon, Simplehuman's best-selling items skewed toward lower-priced consumables like custom-fit trash bags, whereas Home Depot and Lowe's revenue was driven by higher-ticket dual-compartment step cans priced up to roughly $200. This divergence in product mix by channel highlights how in-store and marketplace demand differ meaningfully for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Simplehuman on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Simplehuman.
BY REVIEW COUNT
Across 8.5M ratings on 3 channels, Simplehuman averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 8.5M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
$1.69M
Revenue
$199.99
Price
$1.39M
Revenue
$112.62
Price
$1.07M
Revenue
$199.98
Price
$752K
Revenue
$54.98
Price
$615K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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