GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, SHUR-LINE generated the majority of its revenue through Lowes and Amazon between January and May 2026, with Lowes.com commanding a dominant 76.2% revenue share compared to Amazon's 23.0%. The brand experienced significant momentum during this period, with revenue surging 164.4% over the tracked timeframe from March to May 2026. SHUR-LINE's average product price sits at $6.55, though average pricing climbed 55.8% over the same period, suggesting a shift toward higher-value product sales. On Amazon, the brand's top-selling item is the Paint Edger Pro bundled with refill pads, priced at $13.76, while its Aluminum Painting Extension Pole commands the highest price point at $39.73. This strong upward trend in both revenue and pricing positions SHUR-LINE as a brand gaining traction in the competitive paint accessories market heading into the peak home improvement season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 164% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 56% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for SHUR-LINE on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for SHUR-LINE.
BY REVENUE
SHUR-LINE sells 59% online and 41% offline. Online runs through 2 retailers; offline through 2. Online share has moved from 45% in Jan to 75% in May.
Online
59%
41%
Offline
Online channels
59%
Offline channels
41%
BY REVIEW COUNT
Across 118K ratings on 2 retailers, SHUR-LINE averages 4.0★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.0
/ 5
From 118K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$13.76
Price
$27K
Revenue
$39.73
Price
$10K
Revenue
$10.45
Price
$9.4K
Revenue
