GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering 1 January to 31 August 2026 across Amazon, Best Buy and homedepot.com, Shokz averaged a product price of $163.09 over the period. Distribution is heavily concentrated, with Amazon accounting for 86.8% of year-to-date revenue, well ahead of Best Buy at 7.5% and homedepot.com at 5.1%. Momentum was positive overall across the June–August window, where revenue grew 5.7%, though the most recent month registered a 12.5% decline versus the prior month. Pricing held broadly stable through the same stretch, easing 0.7% overall to $162.59, suggesting the revenue swing was volume- rather than discount-driven. Top-selling lines cluster in the $129.95–$249.95 band, indicating a premium positioning that the brand has maintained without meaningful price erosion.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Shokz on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Shokz.
BY REVENUE
Shokz sells 93% online and 7% offline. Online runs through 2 channels; offline through 1.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 3.33M ratings on 3 channels, Shokz averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 3.33M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$179.95
Price
$12M
Revenue
$179.95
Price
$5.3M
Revenue
$199.95
Price
$4.02M
Revenue
$129.95
Price
$2.67M
Revenue
$249.95
Price
$1.74M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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