GRIPS CUSTOMERS & RESEARCH PARTNERS
Between January 1 and June 30, 2026, in-store data from Grips Intelligence shows that Shokz's revenue declined 13.4% across the tracked Amazon, Home Depot, and Best Buy channels, with a further 8.5% month-over-month drop in the most recent period. Amazon dominated the brand's channel mix, capturing 82.9% of revenue share, while Home Depot and Best Buy each contributed an equal 8.4%. Despite the softening revenue, the average product price held resilient, edging up 0.7% over the period to roughly $161.95. The brand's premium positioning is reflected in its top-selling SKUs, with the OpenRun Pro 2 line and OpenFit 2+ earbuds carrying average prices between roughly $158 and $200. These figures, sourced from Grips Intelligence, suggest that Shokz maintained pricing power even as overall sell-through momentum slowed heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 13% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Shokz on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Shokz.
BY REVENUE
Shokz sells 92% online and 8% offline. Online runs through 2 channels; offline through 1.
Online
92%
8%
Offline
Online channels
92%
Offline channels
8%
BY REVIEW COUNT
Across 3.39M ratings on 3 channels, Shokz averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 3.39M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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