GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Sentinel generated revenue across four major retailers — Menards, Amazon, Home Depot, and Lowe's — between January and May 2026. Menards dominated Sentinel's retail distribution with a 53.7% revenue share, followed closely by Amazon at 42.4%, while Home Depot and Lowe's combined for less than 4%. The brand's average product price stood at $20.52, though pricing trended upward significantly with a 28.5% increase over the tracked period. Overall revenue showed positive momentum, growing 3.5% across the measured timeframe. Sentinel's heavy concentration across just two retailers highlights both a focused distribution strategy and potential opportunities for broader retail expansion.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 4% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 29% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Sentinel on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Sentinel.
BY REVENUE
Sentinel sells 46% online and 54% offline. Online runs through 3 retailers; offline through 1. Online share has moved from 33% in Jan to 57% in May.
Online
46%
54%
Offline
Online channels
46%
Offline channels
54%
BY REVIEW COUNT
Across 1.7K ratings on 4 retailers, Sentinel averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 1.7K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
