GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Menards, Amazon, and Home Depot, Copper Creek generated 22.3% revenue growth over the tracked period. Menards is the brand's dominant outlet at 50.1% of year-to-date revenue, followed by Amazon at 36.0% and Home Depot at 13.8%, indicating a distribution mix weighted toward a single retail partner. Momentum accelerated in the most recent month, with revenue up 30.2% month over month. That growth came alongside pricing compression: average selling price fell 23.3% month over month to $8.25 and is down 21.1% across the tracked window, against a period average of $9.48. The pattern suggests volume gains are being driven at least in part by lower price points and promotional positioning rather than premium mix.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 22% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 21% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Copper Creek on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Copper Creek.
BY REVENUE
Copper Creek sells 51% online and 49% offline. Online runs through 2 channels; offline through 1. Online share has moved from 54% in Mar to 32% in Jul.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 954K ratings on 3 channels, Copper Creek averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 954K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
