GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, RESCUE! generated the majority of its revenue through Amazon, which accounted for 61.2% of total revenue share across five tracked retailers from January to May 2026. Ace Hardware and Lowes.com followed as the second and third largest channels, contributing 17.1% and 16.3% respectively, while Menards and Home Depot combined for just 5.4%. The brand experienced significant momentum during the tracked period, with overall revenue growing 123.5% and average product prices rising 10.8%, suggesting strong seasonal demand. The average product price across all retailers stood at $16.10, though pricing varied considerably by channel with Amazon listings skewing higher due to multi-pack offerings. This revenue concentration on Amazon highlights the importance of the marketplace as a dominant sales channel for RESCUE! in the home improvement and hardware retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 123% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for RESCUE! on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for RESCUE!.
BY REVENUE
RESCUE! sells 69% online and 31% offline. Online runs through 3 retailers; offline through 3. Online share has moved from 74% in Jan to 72% in May.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 1.76M ratings on 5 retailers, RESCUE! averages 4.4★. Most reviews sit on products in the 4.4–4.6★ range.
BRAND AVERAGE
4.4
/ 5
From 1.76M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
