GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Menards, Ace Hardware, and Lowes, Deroma saw impressive revenue growth of 204.0% over the tracked period. Menards dominates as the brand's leading retail channel, commanding a 59.6% revenue share, followed by Ace Hardware at 37.2%, while Lowes trails significantly at just 3.2%. The brand maintains an accessible average product price of $7.74, with pricing ranging from as low as $2.22 at Menards to $15.99 at Ace Hardware. Deroma's strong monthly revenue momentum, including a 72.3% month-over-month surge, signals robust seasonal demand acceleration. This concentrated two-retailer distribution strategy, with Menards and Ace Hardware together accounting for over 96% of revenue, highlights both the brand's current market strength and potential expansion opportunities.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 204% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Deroma on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Deroma.
BY REVENUE