Grips Intelligence in-store data covering January 1 through August 31, 2026 across Lowe's, Amazon, Home Depot, Menards and Ace Hardware shows Redi Shade generating just over half of its year-to-date revenue at lowes.com, at 50.9%. Amazon follows as the second-largest channel with a 36.9% share, while homedepot.com, menards.com and acehardware.com together account for roughly 12% of the total. Pricing sits at an average of $14.62 across the tracked retail footprint, though the most recent monthly reading of $15.26 reflects a 5.8% increase over the June-to-August window. Revenue, by contrast, moved the other way, falling 12.0% month over month and 5.1% across the same three-month period. The divergence between rising average prices and softening revenue suggests unit volumes, rather than price realization, are the pressure point for the privately held brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Redi Shade on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Redi Shade.
BY REVENUE
Redi Shade sells 47% online and 53% offline. Online runs through 3 channels; offline through 3.
Online
47%
53%
Offline
Online channels
47%
Offline channels
53%
BY REVIEW COUNT
Across 816K ratings on 5 channels, Redi Shade averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 816K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$29.99
Price
$30K
Revenue
$27.99
Price
$16K
Revenue
$24.05
Price
$16K
Revenue
$29.56
Price
$8.2K
Revenue
$29.39
Price
$5.1K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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