Redi Shade

Redi Shade Market Overview

Grips Intelligence in-store data covering January 1 through July 31, 2026 across Lowe's, Amazon, Home Depot, Menards and Ace Hardware shows Redi Shade concentrating half of its year-to-date revenue at lowes.com, which holds a 50.2% share. Amazon follows at 37.3%, while homedepot.com (7.1%), menards.com (4.2%) and acehardware.com (1.1%) split the remainder, leaving nearly 88% of sales tied to just two retail partners. Momentum has been positive in the May-to-July window, with revenue up 22.2% overall and a 7.8% month-over-month gain in the most recent period. Pricing has firmed alongside volume, as the average price rose 3.9% over the same stretch to $15.28, a 6.0% monthly increase against a year-to-date average of $14.55. That combination of rising units and rising price points suggests the brand, operated by privately held Shades Unlimited, is gaining shelf traction without discounting.