GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, PURIFY generated nearly all of its revenue through lowes.com, which accounted for 99.8% of the brand's retail share between January and May 2026. The brand experienced remarkable momentum during this period, with revenue surging 411.2% over the tracked months. PURIFY maintained a solid average product price of $85.66 across its portfolio. Despite this strong revenue growth, the brand's average price saw a modest decline of 4.7% over the same timeframe, suggesting a possible shift toward more competitively priced offerings or promotional activity. These trends position PURIFY as a fast-growing brand worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 411% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for PURIFY on Lowe's.
REVENUE SHARE
Revenue distribution across tracked retailers for PURIFY.