GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence, ProLine generated in-store sales tracked across menards.com, homedepot.com, and lowes.com from January 1 to June 30, 2026, with overall revenue declining 5.8% during the period. Menards dominated the retail mix, capturing a commanding 90.8% revenue share, far ahead of Home Depot at 4.9% and Lowe's at 3.8%. The average product price rose 6.3% over the period to $7.42, signaling upward pricing momentum despite the softer top line. Grips Intelligence data further shows revenue ticking up 1.2% month-over-month in the most recent period, suggesting a stabilizing trend. With an overall average product price of $7.21, ProLine's performance remains heavily concentrated in a single dominant channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for ProLine on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for ProLine.
BY REVENUE
ProLine sells 5% online and 95% offline. Online runs through 2 channels; offline through 2.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVIEW COUNT
Across 32K ratings on 3 channels, ProLine averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 32K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$2,709.55
Price
$33K
Revenue
$2,251.55
Price
$25K
Revenue
$3,263.00
Price
$20K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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