Prinsco

Prinsco Market Overview

According to in-store data from Grips Intelligence covering January 1 to June 30, 2026 across Menards.com and Lowes.com, Prinsco's revenue declined 56.9% over the tracked period, despite a 1.4% month-over-month uptick in the most recent trend. The brand's average product price rose sharply by 59.3% during this span, reaching approximately $20.95, well above the overall average product price of $14.30. Menards.com dominated Prinsco's sales mix with a commanding 93.2% revenue share, while Lowes.com accounted for the remaining 6.7%. This heavy channel concentration underscores Prinsco's reliance on a single retail partner for the vast majority of its offline performance. The combination of falling revenue and rising prices highlights a notable shift in the brand's sales dynamics over the first half of 2026.