GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Menards and Lowe's, Prinsco demonstrates a highly concentrated retail footprint, with Menards commanding 93.7% of the brand's revenue share compared to just 6.3% at Lowe's. The brand's average product price during this period stood at $13.54, positioning it as an accessible option within its category. Notably, Prinsco experienced a significant average price increase of 54.7% over the March to May 2026 trend period, suggesting shifts in product mix or pricing strategy. However, this price growth coincided with a substantial 55.7% decline in revenue over the same timeframe, indicating potential volume sensitivity to rising prices. Prinsco's heavy reliance on a single retailer and the inverse relationship between its pricing and revenue trends represent key dynamics for stakeholders to monitor going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 56% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 55% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Prinsco on Lowe's.
REVENUE SHARE
Revenue distribution across tracked retailers for Prinsco.