GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Mist generated the majority of its revenue through Amazon, which accounted for 62.8% of total revenue share between January and May 2026, followed by Lowes.com at 18.7% and HomeDepot.com at 14.0%. The brand's average product price during this period stood at $24.23, reflecting its positioning in the affordable home filtration segment. Notably, Mist experienced overall revenue growth of 7.9% over the tracked period, signaling healthy demand momentum. Average prices also trended upward, rising 6.5% overall, suggesting either a shift toward higher-priced product bundles or successful pricing adjustments. With distribution across four major retailers including Newegg at 4.2% share, Mist maintains a diversified yet Amazon-dominant online retail footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 8% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Mist on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Mist.
BY REVIEW COUNT
Across 661K ratings on 4 retailers, Mist averages 4.7★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.7
/ 5
From 661K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$19.99
Price
$196K
Revenue
$37.49
Price
$114K
Revenue
$46.99
Price
$74K
Revenue
$39.99
Price
$61K
Revenue
