GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Menards and Home Depot, Sure Comfort demonstrates a highly concentrated retail footprint, with Menards commanding 98.8% of the brand's revenue share compared to just 1.2% at Home Depot. The brand's average product price during this period stood at $463.71, reflecting a premium positioning within its category. Notably, Sure Comfort experienced a significant revenue decline of 44.3% over the tracked timeseries period, suggesting shifting demand or competitive pressures in the market. Month-over-month revenue also dropped 27.1%, indicating an accelerating downward trend worth monitoring. This heavy reliance on a single retailer, combined with declining revenue momentum, presents both a challenge and an opportunity for Sure Comfort's market strategy going forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 44% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Sure Comfort on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Sure Comfort.
TO SURE COMFORT