GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes.com, and Menards.com, Pecking Order demonstrates a strong market presence with notable momentum. The brand recorded impressive revenue growth of 32.4% over the tracked period, signaling accelerating consumer demand. Amazon dominates as the primary sales channel, commanding 75.5% of Pecking Order's total revenue share, with Lowes.com and Menards.com contributing 13.7% and 10.8% respectively. The average product price stands at $11.58, with pricing trending upward by 11.1% over the period. This combination of rising prices and robust revenue growth suggests strengthening brand positioning and healthy demand across key retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 32% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Pecking Order on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Pecking Order.
BY REVENUE
Pecking Order sells 84% online and 16% offline. Online runs through 2 retailers; offline through 2. Online share has moved from 78% in Jan to 94% in May.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 34K ratings on 3 retailers, Pecking Order averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 34K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
