Home/Insights/Brands/OrionProduct Intelligence - 2026 YTD USA

Orion

40K+

Products Sold, Jan to May 2026

750+

# Offline Stores

$53.60

Avg. Price

4.2

Avg. Rating

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Orion Market Overview

According to in-store data from Grips Intelligence, Orion maintained an average product price of $53.76 across tracked retailers between January and May 2026. Amazon dominated Orion's revenue distribution, commanding an overwhelming 88.3% share, followed by homedepot.com at 6.5%, acehardware.com at 2.7%, and menards.com at 2.2%. The brand experienced solid momentum during the tracked period, with overall revenue growing 11.0% and average prices increasing 4.9%, signaling strengthening demand and pricing power. Orion's product portfolio on Amazon spans a wide price range, from mid-range items around $65 to premium offerings exceeding $150, reflecting a diversified market positioning. These insights highlight Orion's heavy reliance on Amazon as its primary revenue driver while maintaining a presence across key home improvement retailers.

Revenue Share by Channel
Data covers Amazon, Home Depot, Ace Hardware, Menards

Orion's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 12% from Mar to May.

Monthly revenue

Indexed values, 0-100

Orion's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.

Average price

Absolute values in $

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Orion's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Orion on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Orion's channels

REVENUE SHARE

Revenue distribution across tracked channels for Orion.

Channels by revenue share

Distribution in %

Orion's online vs offline revenue split

BY REVENUE

Orion sells 95% online and 5% offline. Online runs through 2 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

95%

5%

Offline

Online channels

95%

Amazon.com
HomeDepot.com

Offline channels

5%

Ace Hardware stores
Menards stores
Lowe's stores

Orion's customer ratings

BY REVIEW COUNT

Across 93K ratings on 4 channels, Orion averages 4.2. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.2

/ 5

From 93K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Orion

BY REVENUE

Amazon
Amazon
#1Orion Safety ALERTER Basic 12 GA 4-Flares

$78.04

Price

$206K

Revenue

#2"Orion Cobalt CM65 High Efficiency 6.5"" Mid-Range Bullet Loudspeakers, 1000W Max Power, 250W RMS, 4 Ohm, 1.5"" Voice Coil - Pro Car Audio Stereo, Midrange Speakers (Pair)"

$64.95

Price

$190K

Revenue

#3ORION Cobalt CBT-2000.1D Amplifier 1 OHM Monoblock Class D 2000 Watts max Music Power car Audio amp

$119.95

Price

$180K

Revenue

#4COBALT By ORION CBT25004 Class A/B 4 Channel Amplifier 1250W RMS / 2500W MAX

$119.95

Price

$172K

Revenue

#530 Minute Road Safety Flare (36 Pack), Waxed (with Stand)

$150.76

Price

$57K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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