GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Orbit demonstrated strong momentum from January to May 2026 across five major retailers, with revenue surging 93.0% over the tracked period. The brand's sales were primarily concentrated between two dominant channels, with Lowes.com capturing 42.1% of revenue share and Amazon closely following at 41.3%, together accounting for over 83% of total sales. Orbit maintained an accessible average product price of $12.38, though pricing saw a slight decline of 1.6% over the period. Smaller retailers like Menards (7.6%), Ace Hardware (4.7%), and Home Depot (4.1%) rounded out the distribution mix, indicating a highly consolidated retail footprint. The brand's most recent month showed continued positive trajectory with a 16.5% month-over-month revenue increase, signaling sustained consumer demand heading into the peak season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 93% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Orbit on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Orbit.
BY REVENUE
Orbit sells 47% online and 53% offline. Online runs through 3 retailers; offline through 3.
Online
47%
53%
Offline
Online channels
47%
Offline channels
53%
BY REVIEW COUNT
Across 3.43M ratings on 5 retailers, Orbit averages 4.3★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.3
/ 5
From 3.43M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$89.99
Price
$64K
Revenue
