GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, acehardware.com, lowes.com and homedepot.com from January 1 to September 30, 2026, Ooni's average product price sat at $173.36. Distribution is heavily concentrated, with Amazon accounting for 80.7% of year-to-date revenue while acehardware.com contributes 12.9% and Lowe's and Home Depot together add just 6.4%. Momentum softened over the period, with revenue down 24.8% overall and a further 16.0% month-over-month decline in the most recent period. Pricing moved in the opposite direction, rising 1.8% across the span to reach $177.53, a 2.8% monthly increase. That combination of a shrinking top line against firmer average prices suggests volume, rather than discounting pressure, is the key variable to watch.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 25% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Ooni on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Ooni.
BY REVENUE
Ooni sells 84% online and 16% offline. Online runs through 3 channels; offline through 2. Online share has moved from 78% in May to 89% in Sep.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 199K ratings on 4 channels, Ooni averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 199K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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