Ooni

Ooni Market Overview

According to Grips Intelligence data tracking four major retailers from January to February 2026, Ooni maintains a strong digital retail presence with Amazon commanding an overwhelming 89.0% of the brand's total online revenue share. The brand's average product price stands at $210.78, though this figure has seen a notable 16.8% decline over recent months, suggesting increased promotional activity or a shift in product mix toward more accessible price points. Ace Hardware holds the second-largest share at 6.7%, followed by Home Depot (2.3%) and Lowe's (1.9%), indicating a highly concentrated distribution strategy. Revenue experienced a significant 57.5% month-over-month drop during the tracked period, which likely reflects typical post-holiday seasonal cooling in consumer spending. Ooni's heavy reliance on Amazon as its primary sales channel presents both an opportunity for massive reach and a potential vulnerability in terms of marketplace dependency.