GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026, Lodge Cast Iron's tracked retail footprint is almost entirely concentrated at Lowe's, which accounts for 99.3% of year-to-date revenue. The brand's average selling price sits at $33.36 across the period, placing it in an accessible mid-tier price band. Momentum has been mixed: revenue declined 5.3% over the tracked window, though the most recent month rebounded with 11.2% growth versus the prior month. Pricing followed a similar pattern, with the latest monthly average of $33.47 up 4.8% month-over-month despite a 1.1% decline across the full period. Top-selling items at Lowe's span a narrow $34.99 to $44.09 range, led by a reversible griddle at $42.27 and 12-inch and 13.8-inch skillets, suggesting demand clusters tightly around core, moderately priced staples.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Lodge Cast Iron on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Lodge Cast Iron.
BY REVENUE
Lodge Cast Iron sells 55% online and 45% offline. Online runs through 2 channels; offline through 1. Online share has moved from 46% in May to 71% in Sep.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 3.74K ratings on 1 channel, Lodge Cast Iron averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 3.74K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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