Home/Insights/Brands/North StatesProduct Intelligence - 2026 YTD USA

North States

100K+

Products Sold, Jan to Aug 2026

1,500+

# Offline Stores

$16.96

Avg. Price

4.7

Avg. Rating

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North States Market Overview

North States, the house brand of privately held, employee-owned North States Industries, Inc., generated an average product price of $16.96 across in-store and retail channels tracked by Grips Intelligence from January 1 to August 31, 2026, spanning Amazon, menards.com, acehardware.com, homedepot.com and lowes.com. Amazon led revenue share at 46.2%, followed closely by menards.com at 37.8%, while acehardware.com contributed 13.1% and homedepot.com and lowes.com together accounted for under 3%. Pricing has trended firmly upward, with average price climbing 22.0% over the period to $19.76, a 5.6% month-over-month gain in the most recent month. Revenue, however, moved in the opposite direction, falling 11.3% month-over-month and 9.4% across the June-to-August timeseries window. The combination of rising prices and softening revenue suggests the brand is trading volume for higher ticket value, a dynamic worth monitoring as its two dominant channels shift in relative weight.

Revenue Share by Channel
Data covers Amazon, Menards, Ace Hardware, Home Depot, Lowe's

North States's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 9% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

North States's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 22% from Jun to Aug.

Average price

Absolute values in $

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North States's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for North States on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

North States's channels

REVENUE SHARE

Revenue distribution across tracked channels for North States.

Channels by revenue share

Distribution in %

North States's online vs offline revenue split

BY REVENUE

North States sells 49% online and 51% offline. Online runs through 3 channels; offline through 3. Online share has moved from 54% in Apr to 67% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

49%

51%

Offline

Online share trend

Apr – Aug

Online channels

49%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

51%

Menards stores
Ace Hardware stores
Lowe's stores

North States's customer ratings

BY REVIEW COUNT

Across 52K ratings on 5 channels, North States averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 52K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for North States

BY REVENUE

Menards
Menards
#1North States™ Two-Way Squirrel Baffle

$8.89

Price

$142K

Revenue

#2North States™ Red Shed Bird Feeder

$10.53

Price

$133K

Revenue

#3North States™ Stargazer Glass Hummingbird Feeder - 23 oz

$12.81

Price

$86K

Revenue

#4North States™ Village Collection Bed & Breakfast Bird Feeder

$20.25

Price

$41K

Revenue

#5North States™ Hanging Tray Oriole Feeder - 16 oz

$12.36

Price

$39K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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