Nimble

Nimble Market Overview

Grips Intelligence in-store data covering January 1 to July 31, 2026 across Amazon and Best Buy shows Nimble generating 59.1% of year-to-date revenue through Amazon, with Best Buy accounting for the remaining 40.9%. The brand's average product price sits at $18.90 for the full period, though monthly pricing has trended notably higher, reaching $23.24 in the most recent month tracked. That represents a 20.3% increase in average price across the timeseries window from May through July 2026, an unusually steep move for a brand operating at this price point. Revenue grew 7.5% over the same stretch, even as the latest month dipped 1.2% against the prior period. For Nimble, an independent California business founded in 2018, the combination of rising prices and a near-even two-channel split suggests a deliberate shift toward higher-value positioning rather than volume expansion.