GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked Nimble across Amazon and Best Buy from January 1 through September 30, 2026, offering a clear read on how the brand's demand is distributed. Amazon accounted for roughly 71% of year-to-date revenue, with Best Buy contributing the remaining 29%, underscoring a heavily marketplace-weighted sales mix. The average product price sat at $20.27 for the period, slipping 8.9% over the tracked months and easing another 2.1% month-over-month to $20.60 in the most recent reading. Revenue showed clearer pressure, falling 18.6% versus the prior month and 22.0% across the July-to-September window. Taken together, the figures from Grips Intelligence point to softening price realization alongside contracting revenue, a combination worth watching as channel concentration remains high.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Nimble on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Nimble.
BY REVENUE
Nimble sells 72% online and 28% offline. Online runs through 1 channel; offline through 1.
Online
72%
28%
Offline
Online channels
72%
Offline channels
28%
BY REVIEW COUNT
Across 429K ratings on 2 channels, Nimble averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 429K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$20.32
Price
$49K
Revenue
$136.34
Price
$38K
Revenue
$59.95
Price
$19K
Revenue
$19.99
Price
$16K
Revenue
$59.95
Price
$12K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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