GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026, Aukey generated nearly all of its tracked revenue through Best Buy, which accounted for 99.8% of the brand's retail share. The brand's average product price during this period stood at $56.96, reflecting a notable 13.6% decline in average pricing over the observed trend window. Revenue performance showed significant downward pressure, with a 56.3% overall drop recorded across the trending period. Despite its heavy reliance on a single retailer, Aukey's pricing and revenue trajectory suggest the brand may be navigating increased competitive or promotional dynamics in the offline retail space. These insights position Best Buy as the dominant channel partner for Aukey's brick-and-mortar distribution strategy during early 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 56% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 14% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Aukey on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Aukey.