GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to September 30, 2026, myCharge, a brand of privately held RFA Brands, LLC, carried an average product price of $53.18. Channel concentration is extreme, with Amazon accounting for 95.5% of year-to-date revenue versus just 4.5% at Best Buy. Momentum weakened notably in the July–September window, where revenue fell 46.0% month over month and declined 63.4% across the period overall. Pricing softened alongside volume, with the average price slipping 5.8% month over month to $53.19 and 10.6% over the quarter. The combination of double-digit price erosion and a heavy single-retailer dependence leaves the brand exposed to shifts in Amazon performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 63% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for myCharge on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for myCharge.
BY REVIEW COUNT
Across 5.6K ratings on 2 channels, myCharge averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 5.6K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$65.09
Price
$49K
Revenue
$60.79
Price
$36K
Revenue
$38.65
Price
$34K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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