GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Best Buy, OnePlus generated the vast majority of its revenue through Amazon, which accounted for 96.0% of total revenue share. The brand's average product price stood at $518.08, though this figure saw a significant decline of 40.5% over the tracked period. OnePlus experienced a notable revenue contraction of 73.0% during the same timeframe, suggesting shifting demand or inventory dynamics. Among its top-listed products on Amazon, the OnePlus 15 flagship smartphone commanded a premium price point of up to $999.99, while the OnePlus Pad 3 was listed at $699.99. Best Buy represented a minimal share of just 3.8%, indicating OnePlus's heavy reliance on Amazon as its primary retail channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 73% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 41% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for OnePlus on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for OnePlus.
BY REVENUE
OnePlus sells 95% online and 5% offline. Online runs through 1 channel; offline through 1. Online share has moved from 0% in Jan to 100% in May.
Online
95%
5%
Offline
Online channels
95%
Offline channels
5%
BY REVIEW COUNT
Across 8.9K ratings on 2 channels, OnePlus averages 4.3★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.3
/ 5
From 8.9K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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