GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, NDS generated over half of its revenue through Lowe's (52.3%) during the January–May 2026 period across five major retailers including Home Depot, Menards, Ace Hardware, and Amazon. The brand maintained an average product price of $13.78, while its revenue grew 11.0% over the March–May 2026 trend period, signaling strong demand momentum. Home Depot and Menards contributed nearly equally to NDS revenue share at 16.4% and 15.5% respectively, making them critical secondary channels for the brand. Amazon represented just 4.8% of NDS revenue share, underscoring the brand's heavy reliance on traditional home improvement retailers for distribution. Overall, NDS demonstrates a concentrated retail footprint with Lowe's as the dominant sales driver and steady revenue growth heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for NDS on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for NDS.
BY REVENUE
NDS sells 23% online and 77% offline. Online runs through 3 retailers; offline through 3.
Online
23%
77%
Offline
Online channels
23%
Offline channels
77%
BY REVIEW COUNT
Across 343K ratings on 5 retailers, NDS averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 343K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$39.99
Price
$115K
Revenue
$8.99
Price
$105K
Revenue
