GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Home Depot, Amazon, and Menards from January 1 to August 31, 2026 shows Murray, a brand operated by the privately held Briggs & Stratton, concentrating the vast majority of its sales in a single retail partner. Home Depot accounts for 86.6% of year-to-date revenue, leaving Amazon at 10.2% and Menards at just 3.2%. The average product price sits at $32.01 across the period, though pricing has trended downward, falling 14.6% overall and landing at $23.36 in the most recent month tracked. Revenue has softened alongside that shift, declining 4.5% across the measurement window despite a 2.5% month-over-month uptick in the latest period. The combination of heavy single-retailer dependence and sustained price erosion suggests Murray's near-term growth is closely tied to conditions at Home Depot.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Murray on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Murray.
BY REVIEW COUNT
Across 77K ratings on 3 channels, Murray averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 77K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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