GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data spanning January 1 to June 30, 2026 across Amazon, Lowes.com, Home Depot, and Newegg, MRCOOL demonstrated strong momentum, with overall revenue growing 61.4% over the period. Amazon dominated the brand's channel mix at 63.0% of revenue share, followed by Lowes.com at 29.9%, while Home Depot (3.6%) and Newegg (2.8%) played more marginal roles. The average product price reached $993.02, reflecting a 4.1% increase across the period and an 8.8% month-over-month jump in the most recent period. This pricing strength coincided with a notable 54.8% month-over-month revenue gain, underscoring accelerating demand. Together these datapoints from Grips Intelligence point to a brand gaining traction across its retail footprint while sustaining premium price positioning.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 61% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for MRCOOL on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for MRCOOL.
BY REVENUE
MRCOOL sells 70% online and 30% offline. Online runs through 3 channels; offline through 2.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 13K ratings on 4 channels, MRCOOL averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$3,769.00
Price
$26K
Revenue
$3,769.00
Price
$26K
Revenue
$3,329.00
Price
$23K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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