Grips Intelligence in-store data tracked Flanders across Ace Hardware, Lowe's, and Amazon from January 1 to August 31, 2026, showing a brand whose sales are heavily concentrated in a single retail partner. Ace Hardware accounted for 75.1% of year-to-date revenue, with Lowe's contributing 21.2% and Amazon just 3.5%, leaving the brand's performance closely tied to one account. The average product price across tracked channels sat at $13.95, though pricing softened notably over the summer, falling 23.6% across the June-to-August timeseries window. Revenue followed a similar path, declining 13.6% over the same period and dropping 26.7% in the steepest single month. The brand is operated by American Air Filter Company (AAF International), a subsidiary of Japan-based Daikin Industries (TYO: 6367), which is not itself reflected in these channel-level figures.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 24% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Flanders on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Flanders.
BY REVENUE
Flanders sells 25% online and 75% offline. Online runs through 2 channels; offline through 1.
Online
25%
75%
Offline
Online channels
25%
Offline channels
75%
BY REVIEW COUNT
Across 56K ratings on 3 channels, Flanders averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 56K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$10.96
Price
$1.92M
Revenue
$11.51
Price
$1.33M
Revenue
$10.70
Price
$1.32M
Revenue
$11.59
Price
$1.07M
Revenue
$11.11
Price
$689K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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