GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, MOXIE generated nearly all of its revenue through Lowe's, which accounted for 98.7% of its retail share between January and March 2026, with Home Depot capturing just 1.3%. The brand maintained an average product price of $10.60 across tracked retailers during the period. Notably, MOXIE experienced strong momentum with revenue growing 28.4% month-over-month in the most recent month of the quarter. Despite this revenue surge, average pricing remained relatively stable, dipping only 0.6% over the full quarter. This heavy concentration at a single retailer, paired with accelerating sales growth, positions MOXIE as a brand with significant expansion potential in the home improvement channel.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 20% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for MOXIE on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for MOXIE.
BY REVENUE
$20.00
Price
$403K
Revenue
$17.48
Price
$283K
Revenue