Montezuma

Montezuma Market Overview

According to Grips Intelligence in-store data tracked across Home Depot, Lowe's, and Amazon from January 1 to August 31, 2026, Montezuma's demand is concentrated almost entirely within the home improvement retail channel. Home Depot accounts for 48.0% of year-to-date revenue, with Lowe's close behind at 45.8%, while Amazon contributes just 6.2%, leaving the brand heavily dependent on two nearly equal-weighted retail partners. The average product price sits at $217.94, though top-selling assortments range widely from under $100 to nearly $2,800, pointing to a broad price architecture rather than a single dominant tier. Momentum has been uneven: revenue grew 14.1% across the tracked timeseries window, but the most recent month fell 24.8% against the prior period. Pricing, meanwhile, has held remarkably steady overall at just 0.5% below its starting level, despite a 20.4% month-over-month swing to $179.50, suggesting mix shifts rather than structural discounting.