GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data for January–February 2026, Mohawk Home generated revenue across three major online retailers, with Home Depot leading at 36.8% revenue share, followed closely by Amazon at 35.7%, and Menards capturing a notable 27.3%. The brand's average product price during this period stood at $36.55, though pricing saw a significant 14.2% decline over the tracked window. Revenue experienced a steep 25.9% drop over the period, suggesting potential seasonal softness or shifting consumer demand. The near-even revenue split between Home Depot and Amazon highlights Mohawk Home's balanced multi-retailer distribution strategy, while Menards' strong share signals meaningful traction in the home-improvement channel. These trends point to a brand navigating pricing pressure and demand fluctuations heading into early 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 26% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 14% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Mohawk Home on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Mohawk Home.
BY REVENUE
$62.76
Price
$508K
Revenue
$48.49
Price
$201K
Revenue
$62.16
Price
$195K
Revenue
$105.43
Price
$194K
Revenue
